Jebli: We are subject to the law regarding the TV broadcasting rights of football matches / We protect more TV personalities

According to a Fars News Agency radio and television correspondent, “Peyman Jebli”, the head of the Radio and Television Organization, said on the sidelines of the closing of the Documentary Television Festival in response to a Fars reporter’s question about paying football clubs the right to broadcast football matches: We act on it.

He continued: “We have to estimate this year’s budget and act on whatever it is.” Of course, we followed the law years ago, and we will follow the law this year as well.

In response to another question from a Fars reporter about structural changes in the national media, he said: “Structural change is a function of two important elements, one is a change in approach and the other is a change in content.” We consider any structure that corresponds to these two, namely content change and approach change, to be the same structure as an efficient structure. Any structure that can not keep up with these two types of changes will change.

He said about Satra and the task of the home theater network: “We are also subject to the law in this case and we must see what the law says about Satra and we are subject to it and we must know the budget law of 1400.” Satra was previously designated as the legal entity controlling home broadcasting, and we are subject to the law, and the law will be enforced well.

In response to another reporter’s question about what the first changes will be? Like the merger of the General Directorate of Radio and Television or the Deputy Director of Radio and Television, etc., he said: I can say with confidence that none of the speculations you heard are true. It will take place in two areas of approach and content in different areas such as entertainment and theatrical productions and news and television programs. In the field of content, the contents that need to be addressed more than this and the contents that can be addressed more, and these two developments and the title of the transformation will be the principle, and the change that wants to happen will be based on the ability to achieve these two developments. We start the radio.

In response to a question about the return of Adel Ferdowsipour to Sada-e Azadi programs, Jebli said: “Television is a combination of thought, idea, art, beauty and human capacities, which in various forms are artist, actor and performer, and other factors are the organization’s assets.” Use it to the best of your ability to form this beautiful puzzle. We will not waste any capacity in the new era and we will protect and benefit from all the capacities as much as possible. As I have said before in the specific cases you mentioned, all our human resources are valuable to us and their place in the national media will always be open. But what will we do about faces in the new evolutionary period? We hope to be able to better protect faces. It has the culture of the people and it is the capital of the people that is in our hands, and we must be extremely careful in fulfilling this trust.

In response to a question about commercials, he said: “Basically, the state television, which is an example of radio, should not need to broadcast advertisements to meet its financial and budgetary needs. None of the state and state televisions in the world are dependent on advertisements. The commercials they use are for cultural purposes. Unfortunately, Sada-e Azadi has been in a situation where its budget and revenues have never been balanced and it has had to cover its revenues through advertising. Advertisements that are broadcast on television can have a very good effect on boosting the production and introduction of Iranian goods and industry, but in a purposeful way that does not affect the essence of the message. We want to move from the advertisement as a means of providing income and the needs of the radio station in the direction of realizing the advertisement in accordance with the cultural mission.

Jebli said about how long the antenna sale will end: “I may not consider antenna sale a good phrase because when you give a field to the production industry, it is a reciprocal service between radio and production.” However, the volume, type and quality of commercial advertising should be commensurate with our cultural mission as a trustee of society. We may be faced with limited methods to provide the organization with revenue, of which commercial advertising is one of the most important, but we are trying to increase the share of the radio budget in the government budget, which should happen with the cooperation of the government and parliament. Make sure that our mandatory need to advertise is reduced and that the advertisement is tailored to our cultural purpose.

In response to the question that it has been said that Durhami is not in his taste, he said: The speculation that is made about my taste is speculation and everything that is seen and heard is not commensurate with reality.

In response to another question about whether there is pressure against developments or not, he said: “I repeat that Sada-e Azadi is the largest cultural institution in the country and looking at the organization shows fear and hope that the organization will be where it should be and its role.” To play well as the media of the people, society and the system, and the fear that he will not be able to achieve the necessary success.

This heavy responsibility of the national media should not be overshadowed by the various tendencies or wills, each of which is respected in its own right, and no particular approach or choice should be imposed on the national media.
The national media is the trustee of society and should not be influenced.

In response to a Fars reporter’s question about the change of managers, he said: “Our goal is to see where we are and where we should go. It is not the principle of appointment, it is important that the transformation plan is implemented and whoever adapts to this plan, we will definitely serve him.

Jebli in response to another question from Fars that it is true that it is heard that you want to key the changes from the second half of December? He said: Put everything you have heard in cyberspace on a speculative account.

End of message /

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