ecosystem

Search to find the best doctor and psychiatrist with a PhD




Imagine that after seeing an unfamiliar stain on the body, an onslaught of depression, etc., it is only necessary to grab your cell phone or laptop, and from the massive list of specialists, quickly select one and immediately from any The geographical location where we are, to share our health concerns with him, with the occurrence of the corona pandemic, is no longer a dream and it can even be said that it has become part of the daily life of a significant number of Iranians, but PhD , Stepped into this field long ago.

So we went to this pioneering team of remote health counseling services and talked about this nine-year journey, the challenges, the existing strong competitors, the inertia of the medical community, and so on.

How was the PhD team formed?

January and February 2012 when I was a software student, Ideas The “PhD” was formed and I decided to complete it as an academic project. Initially, the detector was managed individually by the servant and in fact there was no team, but then with the development of the detector and attracting a large audience, the detector team was gradually formed and now consists of 5 fixed forces.

How did you come up with this idea?

The idea of ​​PhD was formed in 2012. I lived in a small town in Khuzestan province and the people of the town faced different challenges in accessing a specialist doctor. One of these challenges was not knowing the doctor, as well as not having access to the doctors’ addresses and telephone numbers. As a result, many of these loved ones who had no relatives or acquaintances in the provincial capital, after visiting the provincial centers and spending a lot of time looking for a doctor on the streets of the provincial capital, are faced with the not-so-pleasant phrase “Unfortunately, we do not have time to make an appointment.” They were!

When I got acquainted with web programming, I decided to solve this problem, and because my idea was to solve the problem of all cities in the country, I faced various challenges and difficulties, which, thank God, were partially solved and the doctor was able to Initially provide services to all compatriots by providing the address and telephone number of doctors’ offices across the country.

What services do you provide now?

Important and main services of a doctor, introduction and appointment of a doctor, telephone consultation with Doctor Specialist and authentication and medical questions and answers are textual and free.

How to use these doctoral services?

Dektriab is currently available as a web application as well as an Android application. Most of our services are on the web. Users can easily access the services they want.

PhD

What do you consider to be the key to the growth and success of the PhD?

At Detector, we have always tried to make the services provided and accessible simple and users of all ages and levels can use them. In my opinion, simplicity in providing services as well as providing what the user needs, in addition to proper support, are positive points in the growth and success of PhD and we try to maintain simplicity along with progress and development.

How do you make money?

Our business model is based on the services we provide to physicians, as well as receiving commissions from physicians for consulting with users.

How is pricing done in PhD?

At PhD, we have always tried to have central justice at the top of our planning. Pricing is based on the services provided to physicians, and to be fair, we have tried to vary the costs for cities and towns, as well as the level of education; However, the services provided to doctors in small and large cities are exactly the same and do not differ in terms of services.

How did the corona pandemic affect your process?

At the beginning of Corona’s arrival in the country and due to the shock that came to everyone, the doctor was in trouble and stagnant like other businesses, but due to the need for medical services, the doctor tried to strengthen online appointments to Reducing congestion in physicians’ offices as well as providing remote counseling services continued to grow.

You have strong competitors; What are the benefits to attracting users?

Yes, we have very good and strong competitors, but Detector, with the help of its monitoring services and beloved users, has tried to identify the most used parts of the site. Then, in the next step, based on the reported problems and the collected opinions, in addition to solving the problems, it was able to strengthen the team’s goal, which is simplicity and ease of using services. Thankfully, we were able to succeed in this way. Increase daily services by 100%.

How do you see the position of PhD in the Iranian market?

The position of the doctor in the market is not as it should be, but it is satisfactory for me. At the beginning of his career, the doctor did not have any special advertisements and tried to continue his efforts in silence. The only way to get acquainted with PhD is through search engines and it has just started operating on social networks.

The introduction and appointment site of Dektriab tries to continue its activities and development by completing the services and meeting the needs of users within the needs of its known community, and in the promised time, introduces itself widely and receives its share of the market.

What steps have you taken to increase public confidence in online health services?

At the beginning of using online services such as appointments and counseling, many people due to lack of experience in using online services in the field of medicine, avoided these services and preferred to use the services in person. At Dektriab, we tried to resolve this issue slowly in the continuation of the work process, by ensuring the service and support of the user in any situation. For example, to use services that required the user to pay, we tried to provide reassurance to users by guaranteeing a refund.

The inertia of the medical community against online health has been talked about many times. Did you have trouble attracting doctors? What was your solution?

Yes, in the beginning, when there was a lot of confrontation by doctors; Although at the beginning of our doctoral career, our only service was to provide addresses and telephone numbers for doctors’ offices, many physicians were dissatisfied with this and stated that they were reluctant to post their names on websites.

In recent years, with the growth of activity in the field of online and also the conversion of many physicians to use online services, there are still physicians who prefer to work in the traditional way to modern and online activity. Many doctors now refuse to use this type of service, stating that some online services disrupt the work process and order of their office.

Therefore, in order to alleviate the physicians’ concerns about disrupting the appointment schedule of the office, the doctor has tried to inform the office of the in-person admission registration in a conventional, fast and immediate manner, and the office should have the necessary arrangements for further coordination with the client.

In case of cancellation of the appointment by the office, an information SMS will be sent to the client, which in some cases when the doctor can not be present in the office, the client will be informed as soon as possible.

Also, in case of cancellation by the client, the office will be notified via SMS and the office can plan for the released time.

PhD platform

As the number of referred physicians increases, it becomes more difficult to choose the most appropriate option. Have you thought of any arrangements?

Yes, as you said, after increasing the number of doctors, introducing and offering to the client becomes a little difficult, but according to the knowledge and purpose of users, we can purposefully recommend to the client. At the beginning we tried to solve this problem by adding a series of filters in the search pages, but we decided to act a little differently and increase the intelligence of the doctor to suggest a doctor. During the last few months, activities have been carried out on the artificial intelligence of the detector so that the detector can better understand the client’s request and can recommend a suitable doctor to the user.

In this way, we tried to better understand how our users are searching and how they are trying to find the right doctor.

Colloquial language is currently being developed in Detector, and Detector is trying to understand its user. For example, if you search for the phrase “I want a good doctor for varicose veins, what should I do in Sattar Khan?”

What were the most important challenges you faced?

From the very beginning, Dr. Daryab faced various challenges, such as doctors’ lack of trust in operating on a platform he was unfamiliar with. . Challenges such as updating the addresses and telephone numbers of physicians are among the other challenges that the PhD is still facing, and with the addition of online services and the increase in physicians, new challenges have emerged for the Ph.D.

The doctor has tried to increase the number of doctors to suggest the right doctor to the user, which is still a matter of progress, and we try to improve this area by receiving feedback from users.

The challenge of online appointments and the use of doctors and secretaries in how to control and manage online appointments has been one of the not-so-great challenges for doctors who have tried to solve this problem by simplifying the management space, but still due to lack of knowledge about office closures. Or the absence of a doctor, as well as disruption in SMS systems and failure to receive a reception SMS by the secretary, unfortunately, we see patients not being admitted to the office, which will be resolved with the follow-up of the support team.

The team of doctoral doctors faces different challenges on a daily basis, and we have tried to calmly answer these challenges and turn them into sweet experiences.

Have you faced a challenge in obtaining a license from the Ministry of Health?

At the beginning of the activity, which took place in 1992, by contacting the working group on computer crime cases and the Ministry of Health, it was announced that Startup Currently, health care companies do not need to obtain a license from the Ministry of Health, but in order to create a framework and written rules, a license must be obtained from the National Association of Virtual Businesses so that health startups can continue to operate according to a written regulation. Give.

Have you ever managed to raise capital?

No, so far no effort has been made to raise capital and the PhD has used its resources, but we plan to raise funds for further development.

Detector system

Do you have a specific moment or memory of the product development path in mind?

Yes, we had many bittersweet memories, all of which helped us a lot. In the beginning, there were many incidents and twists and turns, but after receiving great feedback from users, sweet memories were recorded in our minds and the doctor decided to be and continue to be more.

I have to share a bitter memory that because it was the first time we encountered this issue, it was really hard and full of anxiety, but it made us more focused and gave us a great experience. One day, the FATA police called and said that you had introduced a doctor whose license had been revoked on the site, and that a user had become acquainted with this doctor through your site, and that he had a general problem with it. Subject matter and at the request of legal authorities you must be held accountable.

Hearing this and creating a serious problem for the client was a big and unbelievable shock !! Based on our experience and research, we realized our mistake, but the doctor did not introduce the doctor without a license, and the doctor’s medical license was never revoked, and the acknowledgment of this issue by the FATA police was really worth considering.

Before the summons and the meeting between the doctor and the patient, it turned out that there was no problem and all our anxiety and stress during the week was completely useless, but I think it was a wonderful experience for us to be more careful. Continue and what should we pay attention to.

What are your prospects for developing a PhD?

Access to doctors at any time and place, and taking appointments and helping to establish order in office management, are some of the advantages and goals of Ph.D. One of the advantages of any business is the correct knowledge of the needs of the community, and we at Detector try to identify and address the needs of ordinary users and physicians.

Our vision is a simple but accurate and practical way for easy communication between patient and doctor.

last word?

I would like to have the last word with entrepreneurs and startup managers. During this time, I have come across well-meaning people and their interesting designs, which unfortunately have not chosen a suitable market for their design and have caused their startups to fail, but try to always be steadfast and avoid the failures and great teams that They will enter your market, do not be afraid and continue your activity by studying, consulting and new and continuous plans.

Finally, it should be said that the PhD team tries to respond to the needs of its users by creating a simple space and always tries to develop the way of responding to the needs while maintaining simplicity.

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Search to find the best doctor and psychiatrist with a PhD

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