Vanai Boroujerd is a successful example of agricultural tourism based on popular activities

The maze of road leading to the slopes of Green Mountain, which leads to the bustling “Vienna” area, has turned every home yard into a workshop for processing foods such as pickles, pickles and vegetables to serve as an example for the unemployed village.

Boroujerd Vanai is a large village in the west of Boroujerd that has recently become a city. It has fallen into this village.

“From early in the morning, everyone in the house goes downstairs and starts pickling cucumbers,” said a middle-aged woman who has turned her house downstairs with pickles and pickles.

This middle-aged lady witnesses her calloused hands for the hard work that takes up all her time and says: “Everyone in the house cooperates in doing this, but the principle of pickling pickles and pickles is done by the housewives.”

He says: “The sale of their products is more seasonal, that is, at certain times, especially during the Nowruz and summer holidays, more tourists come to them, but this year, sales have halved compared to last year, due to the corona epidemic and low Becoming a traveler knows.

Another young woman from Van, who owns a pickle shop, says: “Most of the women in this village, which has recently become a city, are engaged in the housework of preparing pickles and pickles, sorrel and lavashka.”

He says: if they sell their products at a reasonable price, they can have a good income, pickles are year after year, for example, last year the price was good and everyone came and allocated more volume to this work, while this year is not like before.

The young lady, whose shop is in the middle of Vanai, says: “Most of the people who come to shop only buy from Vanai entrance, but it is better that the conditions are such that the tourist moves along the way.”
What seems certain is that the field of this type of tourism is provided in the city of Vanai and requires an effort from the relevant officials, which gave a boost to the development of tourism in Boroujerd city by branding the products of this region.

The development of agricultural tourism is an opportunity for human beings to get rid of urban-like lives and interact with nature. Agri-tourism includes an activity or activities based on agriculture that takes tourists to a farm, pasture or any other It takes another natural place, including a variety of farms.

The importance of Vanai in the field of tourism in Boroujerd is that both the model tourism region and the tourism target village have been selected, and from this perspective, it is a pleasant climate and high-capacity region to attract tourists.

The Untold Stories of Boroujerd Tourism

Atta Hassanpour, PhD in Cultural Heritage and Tourism Archeology, told IRNA: “In today’s world, one of the newest tourist attractions is called agricultural tourism, which has become very popular. The women of the Vanai region of Boroujerd have been without any for many years. Support in the field of agricultural tourism as well as food tourism are very active. Create an agricultural tourism brand in this area.

He added: “When a capacity of this magnitude in the field of agricultural tourism and food is spontaneously created from the people, without any government support and financial burden on banks, it requires a special look at the cultural heritage and tourism, not only in Lorestan but also Introduce the whole country and become a destination for tourists.

The expert of the Cultural Heritage and Tourism Research Institute continued: “The importance of this point becomes more important when we know that in many tourist areas, a job or occupation comes to life due to being a tourist and causes economic prosperity, but in Vanai, Boroujerd, quite the opposite.” It is in this way that people, out of interest and desire, voluntarily and spontaneously prepare pickles, various vegetables and pickles, and other people go there to buy these home-made products.

Emphasizing that the prominent feature of this village is its capacity in agricultural tourism, food and food processing, the researcher said: In this area, field cucumbers or various vegetables such as cabbage are planted with which pickles, pickles and desserts are prepared. .

Hassanpour added: “This is exactly the kind of tourism that Lorestan needs, noting that in Kuhdasht we have pomegranates and in Poldakhtar we have figs, but none of them have been able to become poles like Vanai in Boroujerd.”

“Although Vanai may not yet be known as a tourism hub, it is practically an agricultural tourism hub, and relevant officials should try to nationally register a food tourism pilot in the area, as many of the guests it has taken to the area,” he said. They wonder why cucumbers are not branded in this area.

Hassanpour, pointing out that foodstuffs and pickles are selling well, said: pickles and pickles are exported to Tehran with special customers and people from different places travel to this area to buy, but still with the same brand, for example. Gaz Isfahan is not known to require this effort and follow-up of the relevant officials.

He said: “Now there is a good turnover from the sale of foodstuffs such as pickles, pickles and vegetables of Vanai village so that there are no unemployed people in this village and women, men, young and old and girls and boys are all busy in this way.” They are jobs.

According to him, one of the features of Vanai region in Boroujerd city is that it is located at the end of Goldasht tourism axis leading to the slopes of Green Mountain. Along this route, in addition to natural tourist attractions such as gardens and mirages, there are many handmade attractions. Both traditional teahouses, coffee houses and eco-lodges have been built, and in other words, the infrastructure is well provided that can help the tourist stay.

Hassanpour continued: “Infrastructure should be provided in such a way that the tourist who comes to Vanai purposefully stops on the way to get there, and even in this way, conditions are provided for his overnight stay, which is the definition of the axis of tourism.”

Development of tourism and prosperity of the people’s table

The head of cultural heritage, tourism and handicrafts of Boroujerd also said that this city has been a stop for travelers and tourists from the Iranian plateau to the Khuzestan plain for a long time. , Along with the favorable weather, especially in summer, has always been of interest to tourists.

Hojjatullah Yarmohammadi added: “In the field of sample tourism areas, the rule is that the private sector investor should enter to provide facilities and all the tourism needs of that area, but since Vanai is a mountainous region with few lands and is a small owner, the investor is not.” Can enter to do zero to one hundred tourist areas according to the required standards.

He continued: “Therefore, the entry of the private sector and investors for this tourist region is not impossible, but it is very hard and difficult, but considering that the people of this region have a correct understanding of tourism and tourist reception, and at the same time because tourism is a place In the living basket of the people of Vanai, the lands along the river are a good place to take measures to attract tourists.

The head of cultural heritage, tourism and handicrafts of Boroujerd said: “Despite the difficult conditions such as land in the area of ​​roads, rivers and lands in Kabul, high voltage electricity, but many residents of the region provide services in a relatively good atmosphere.”

Yarmohammadi added: “Many of these people do not have legal permits, but we are seeking to obtain their legal permits with the support of members of the Islamic Consultative Assembly so that they can perform their tourism services.”

He specified: Boroujerd Vanai region, in terms of having good agricultural products and measures in processing these products, especially pickles, in addition to providing tourism services, the unemployment rate in this region is lower than the per capita unemployment rate in Boroujerd city.

Yarmohammadi, referring to the construction of a mosque on the water in this area, said: “Although the construction of this mosque is not historical, but due to the fact that a river passes under this mosque, it is very attractive to tourists.”

The head of cultural heritage, tourism and handicrafts of Boroujerd said: Tourism is a cross-sectoral issue and all institutions such as the municipality, cultural heritage and transportation must do their job well so that its impact on attracting tourists is well visible.

Organizing cafeterias along the Vanai River

In an interview with IRNA, Amir Dabirifar, the mayor of Vanai, said: “Following up on organizing the cafeterias and restaurants in the Darband Vanai region is on the agenda, and by doing so, a boom in the tourism route will be achieved on the people’s tables.”

He added: “Vanai has a population of about 6,290 people, which has been transformed into a city by the Ministry of Interior since August 1400, and has high tourist attractions. The municipality is fully prepared to cooperate with people who want to invest in this area.” Slowly

Dabirifar stated: The city of Vanai has good capacities in various axes such as cable cars and ecotourism, which if the investor enters, can have a great impact on the economic prosperity of this region.

The mayor of Vanai said: “Considering the traffic of mountaineers, it is possible to propose the establishment of a mountaineering house in this area, which can also lead to the prosperity of tourism in this area, along with the processing of various agricultural products.”

He added: in the field of production of pickles and other types of pickles, Vanai city has good capacities that in order to sell more of these products and develop tourism based on these capacities, the issue of constructing Vanai industrial zone with the director of Lorestan industrial towns We have done and it has been agreed that we are pursuing it.

Tourism has become an economic hub of many countries in the last few decades, and people view travel and vacations as a necessity, not a luxury and unnecessary thing.

Considering this essential need for human beings on the one hand and the prosperity of tourism as an industry and economic activity on the other hand, the motivation and attractions of tourism should be strengthened. The taste of each person can be considered.