An insurance agent is not just a seller

According to Monetary Financial News, Ali Jabbari, CEO of Razi Insurance, emphasized the pivotal role of agents and sales network in achieving the medium and long-term goals of the company, stating that the representative of the insurance company should not be the only seller of insurance policies. The role of marketing and providing advice to the audience of the insurance industry is also the responsibility of the representatives.
According to the report of Public Relations and International Affairs of Razi Insurance Company, ‌ Jabbari considered the realization of the goal of increasing the capital to 30,000 billion Rials as possible through the sales network channel, stating that in order to develop sales and wider communication with insurers ‌ By 1403, at least thirty new branches of the company should be opened,. Continued: Razi Insurance will have a serious investment in training and strengthening its sales network, and this process will continue until it reaches the desired point.
The CEO of Razi Insurance called the “central representative” not a slogan but a strategy for the company and stressed the need to use the sales network in the implementation of Razi Insurance’s transformation program, آنها because they are at the forefront of the company’s operations, مستقیم directly and Communicate with customers without intermediaries.
Emphasizing that Razi Insurance should play a role as a large and effective economic enterprise in the country, he continued: “The insurance industry is one of the most influential areas in the national economy, and this company, whose product is confidence, security and tranquility, The fundamental change has found its place among the economic enterprises of the country.
Razi Insurance CEO called the development of sales network powers and opening the knots in front of the representatives as the first steps in the current management period of the company and said that this process will continue, adding that the available information shows that by removing obstacles In front of the sales network, the amount of production premiums of the company has increased significantly compared to the same period last year.
Emphasizing that moving to a digital business should not harm the sales network, Jabbari continued: “Representatives should only think about selling more and satisfying the customer without any worries, because Razi Insurance Company has no customers.” Satisfied has no meaning.