1800% increase in media and advertising production, 380 million views and 95% decrease in Razi insurance costs
Company News; public relations Razi Insurance Company Released its six-month performance report. This report has been prepared and prepared since the tenure of Dr. Ali Jabbari as the CEO of Razi Insurance Company and includes 8 sections: strategy formulation, media, cyberspace, advertising, ceremonies, customer relationship center, international affairs and acquisition. The honors of public relations and international affairs are Razi Insurance.
According to Fars News Agency; Razi Insurance Public Relations has been able to increase the statistics of news published about this large economic enterprise in the media during the first half of this year by more than 1700 percent compared to the same period last year, the cost of this important, only 4 percent During the same period last year.
According to the report, the evaluations show that the production of news and media content related to this company in the public media during the first six months of this year, has increased by 1800 percent compared to the same period last year.
The production of more than 500 reports, news and media content during this period has made the performance of Razi Insurance well reflected in the audio and video media. Surveys show that the company has been seen more than 380 million times in print and virtual media in the last six months, which is a new record in the insurance industry.
Launching Razi Insurance News Studio as a professional collection of news and content production and a special place for journalists in the field of insurance, creating Razi TV in which all the multimedia content produced is integrated, Zero negative news by holding consecutive media meetings The publication of two issues of Hooshmand monthly and 60 issues of Razi newspaper and the reflection of the company’s news and events in it in the form of multimedia are other public relations measures of the company in the new period of activity.
Cyberspace has also received a large amount of media content produced by Bimeh Razi, so that now the Instagram page of Bimeh Razi is the most popular page in the insurance industry, and it is obvious that holding 50 online and continuous meetings on the page of this platform, responsive Tuesdays And the celebration of the feast of light has had a great impact on this achievement.
At present, Bimeh Razi’s Instagram page has more than 30,000 followers and the company’s Telegram channel has more than 20,000 followers, while before this number of members barely reached 4,000.
Meanwhile, Mohammad Reza Hayati, a veteran and well-known presenter of the national media, took the above measures to create a challenging event among the audience, produced stickers with the Razi Insurance logo, and prepared and published more than 150 clips and video content. Producing more than 200 titles of posters and graphic content in appropriate designs and insurance plans, designing and printing 5 general titles of bilingual and smart catalogs with only 4% of last year’s costs, a big step towards implementing the strategic goals of Razi Insurance to Are counted.
Holding the 18th anniversary of Razi Insurance in Sarollah Janbazan Sanatorium in Tehran with the presence of the CEO and members of the Board of Directors is also considered an innovative step and shows his true belief in the values and ideals of the Islamic Revolution.
Preparation of two special stamps for Razi Insurance, insurance design for artists, members of the media and Olympic medalists are other initiatives of Razi Insurance public relations.
Setting up a customer relationship center and defining the 4-digit number 8287 with 24-hour answering with new online survey tools and SMS system are other measures of this management that have resulted in customer satisfaction.
Razi Insurance Public Relations During the tenure of Dr. Ali Jabbari and with the presence of Dr. Nasser al-Din Islamifard, he was able to win the title of the best public relations of the insurance industry and a performance certificate from the General Director of Central Insurance, Secretary General of the Insurers Syndicate, Ministry of Culture Islam and the Ministry of Sports and Youth.
Public Relations and International Affairs Razi Insurance has had an enthusiastic presence in the insurance industry in the first six months of its activity and has set new records in this effective industry. It remains to be seen in the second half of the year what program will be implemented for the growth and excellence of this well-known company.
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