95% of insurance sales occur through face to face

According to Monetary Financial News, Younes Mazloumi, CEO of Cooperative Insurance, told our correspondent: “Unfortunately, I see that the representatives are worried about insurance sales applications.”

He continued: “According to my research in the countries where these applications have been developed, it shows that in the end, the market share that they have taken has not even reached 5%.”

Mazloumi said: “Even in the most developed countries, 95% of insurance sales still occur through face to face.” Because some of our insurance policies are B2B, which naturally does not happen electronically.

The CEO of Cooperative Insurance added: “I believe that (in the sales department) over 95% of the need needs to happen through the sales network and face to face.”