A look at the “Sweet Taste” program; A real picture of the concerns of young people and families

Fars News Agency, TV Group: For several years, the topic of promoting the “Islamic Iranian lifestyle” has been raised in the country, and in parallel with the growing issue of the cultural invasion of the enemy and soft media and virtual war, the mentioned topic is showing its necessity more than ever.

The issue of promoting and spreading the Iranian Islamic lifestyle is one of the issues that have been repeatedly emphasized in the statements of the Supreme Leader of the Islamic Revolution in recent years.

The lifestyle of all parts of individual and social life, including livelihood activities, the way of forming a family and marriage, following or not following customs, the type of architecture and urban planning, the way of recreation, the type of consumer goods, the type of attitude, behavior, belief and convictions, etc. includes.

This expansion of the field of lifestyle has caused many harms to the society by neglecting the Islamic lifestyle, that too at a time when the enemy in the form of cultural conspiracies seeks to instill unrest and western lifestyle and influence and attack the Islamic culture and lifestyle. It is a culture where the family center is extremely important. In the current situation, it is undoubtedly the youth’s familiarity with the religious lifestyle that guides the society and prevents the decline of the family and society.

Television, as an inclusive medium, has played a prominent role in the lives of its audience, among which the influence of television works on its audience can be mentioned. The influence on the lifestyle of the audience as a fundamental and real part of progress and civilization is one of the most important roles of television channels, which has been extremely important and cultural authorities have opened a separate account on it from the past to the present.

The national media, considering the tough domestic and foreign competitors and on the other hand, the abandoned virtual space that is available to all people in all age groups, should make a new plan and based on that plan, it should promote style in diverse and oriented structures in accordance with modern science. Islamic life to take action.

Introducing the program “Kam Shirin”

In these years, in the field of lifestyle programming, one of the relatively good and successful programs of the national media is the “Sweet Palate” program produced by Morteza Yagoubi. One of the popular combined programs of Channel 2, which focuses on various family issues, has been on the air since May 1995, and its eighth season is currently being broadcast.

“Sweet Palate”, which these days has become a brand in the field of programming, are slices of people’s lives that show their right and wrong behaviors; Because in order to raise successful people, people must learn to keep their family centers warm. “Sweet Palate” by showing slices of the life and expertise of the person who speaks with examples, makes the audience accept and visualize those statements wholeheartedly. slow

Behaviors, actions and reactions between spouses, children and decision-making at different times are the turning points of the program. People appear in the program and tell about their experiences. The audience in the studio without judging the person, put themselves in his place and express all the ways that there are to continue life but the person has reached a dead end, and at the end, the expert of the program ends the discussion under the guidance of the host.

One of the important points of the program is the attention of its creators to the topics and concerns of the audience for review in each episode, to the extent that the topics of each episode are selected for review in relation to the frequency of text messages received from the audience; From divorce and its consequences to the important issue of having children and rejuvenating the future of society as well as raising children, from the process of courtship and the criteria for choosing a suitable spouse to the pathology of couples’ relationships and the training of personal and marital development skills.

In addition to choosing the right topics in each chapter, “Sweet Taste” also deals with innovation and adding new sections to avoid falling into the abyss of repetition. In the eighth season of the program; Episodes with the name “Positive Kam Shirin” are aired, in which, while completing the previous day’s discussion, he answers people’s text messages and talks to one of the contacts on the phone.

Also, with the performance of Dr. Alireza Mortazavi, another expert of this program, a section called “Seven Years Cafe” is included, in which couples who have been together for the past 7 years are interviewed.

last word

In the end, it should be said that nowadays, amid this cultural invasion that has targeted the institution of the family, and the western media, through programs and series, seeks to promote the western lifestyle combined with consumerism and unlimited individual freedom and non-adherence to the family foundation; The necessity of making programs like “Sweet Taste” is felt very much; Programs that show the real picture of the concerns of young people and families, while analyzing the existing problems, can show the audience basic and practical solutions to protect the warm heart of the family.

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