Apple is likely to reduce the price of the iPhone 15 Plus
This year, as in previous years, Apple unveiled four new iPhones, but instead of the Mini model, we faced the Plus model. iPhone 14 Plus It has the same technical specifications as the standard model, however, like the Pro Max model 6.7 inch display benefits. With this change, Apple sought to compensate for the failure of the Mini model, but apparently this strategy did not work, and the Cupertinos want to reconsider their plans for the iPhone 15 series.
The iPhone 14 Plus is the latest member of the iPhone family, which has a larger battery and display, but is still cheaper than the iPhone 14 Pro Max. But apparently, buyers are not interested in this device and we probably have to wait for a fate like the mini model for it. Of course, maybe Apple will prevent such a thing by changing its strategy.
Will the iPhone 15 Plus arrive at a lower price?
According to a source named yeux1122 on Naver, Apple wants to change the way it deals with the standard and pro models. This report mentions two possible strategies that the Cupertinos are considering.
The first strategy is to increase the difference between the standard and Pro models, which was already mentioned by the well-known analyst of Apple products, “Ming-Chi Kuo”. But the second strategy that can be more attractive to users is price reduction iPhone 15 Plus Is.
iPhone 14 Plus with price $899 It is sold and iPhone 14 base price 799 dollars has it. Therefore, if Apple decides to reduce the price of the iPhone 15 Plus, it should either reduce the price of the iPhone 15 or seek to reduce the price difference between the standard and Plus models.
In the past years, Apple has changed its strategy for iPhones several times. This issue started with the introduction of iPhone 6 and 6 Plus, and for the first time we faced an iPhone equipped with a large screen. After some time, iPhones were introduced in four models and of course the iPhone SE arrived. Next, we faced the mini model and now the Plus model has been added to the iPhone family.
Considering these cases, there is a possibility of changing the strategy again for the next generation of iPhones. Maybe Apple will reduce the price of iPhone 15 Plus, maybe it will iPhone 15 Ultra As a replacement for the iPhone 15 Pro Max, it will be launched with different specifications compared to other members of the iPhone 15 family and, of course, at a higher price than ever.
Whatever Apple’s plans, the lackluster sales of the iPhone 14 Plus seem to have worried the company, especially since the Plus model was introduced to compensate for the failure of the Mini model.