Fifteenth International Exhibition of Tourism and Related Industries 1400

It is informed that the 15th International Exhibition of Tourism and Related Industries 1400 will be held in Tehran from 9 to 12 February, the permanent location of Tehran International Exhibitions.

Tourism is a relatively complex activity that involves several sectors of society and the economy. This can cause unwanted and unexpected damage without planning. Despite the fierce competition for the development of tourism in the community, proper planning must be done to achieve the goals of tourism development.

The tourist attractions of a destination are not limited to the characteristics of the natural environment or buildings, handicrafts and the like. In fact, the events that take place in a tourist destination can be considered as an important source to attract tourists.
Today, the importance of tourism fairs in the development of the global economy is increasing day by day, so that according to studies, the establishment of fairs annually generates at least $ 2 billion in direct revenue to the global economy.

The establishment of exhibitions, especially at the regional and international levels, provides the dynamics of the local economy in various aspects, including helping to develop and prosper the tourism industry, as well as maintaining and promoting the national employment level. The purpose of holding the exhibition is to strengthen and develop Tourism industry and its impact on the country’s macro-economy and increase employment in the country. There is a correlation between the establishment of exhibitions and the development of tourism and commercial tourism, and shows that the establishment of an exhibition directly attracts a large number of tourists and leads to economic prosperity in the region.

The most important consequence of tourism is its economic consequences. Therefore, in all countries, whether rich or poor, efforts are made to give a significant place to tourism in order to benefit from a strong economy in economic development programs, so that they can be more in the shadow of calculated planning. Attract and attract tourists. Communities to increase their income and achieve tourism goals, must compete to attract future travelers, and one of the most important factors for their success in this way is to use an appropriate marketing method. Social process marketing and It is a management by which individuals and groups can meet their needs and wants through the production, creation and exchange of products and values ​​with others.

In addition to being a marketing tool, holding exhibitions can attract a large number of tourists in the region as an attraction. Exhibitions held in cities, depending on local, national and international dimensions, directly or indirectly attract the attention of that group of enthusiasts, and also provide an opportunity to promote and introduce the city to tourists. Brought.

Exhibition Objectives

Exhibitions have always been one of the efficient and desirable tools in the field of marketing for the development of the tourism industry and as a focal point for confronting suppliers and consumers of goods and services with a significant role in introducing innovations face to face. And has creativity in various fields. Accordingly, the Deputy Minister of Tourism of the Ministry of Cultural Heritage, Tourism and Handicrafts has put on its agenda the holding of a comprehensive and complete exhibition entitled “Fifteenth International Exhibition of Tourism and Related Industries” and has registered it in the calendar of events of the World Tourism Organization. .

This event is held every year with the aim of consolidating the effective capacities of the tourism industry and in order to make optimal use of available resources and also to create the necessary grounds for the active presence of the private sector as one of the main pillars of industry development.
Therefore, according to the study and expertise of the damage caused by the pavilion of Quid 19 virus around the world and its direct impact on the recession in the tourism industry, it is planned to hold the “15th International Exhibition of Related Industries Tourism” from 9 to 12 February 1400 In the permanent location of Tehran International Exhibitions with the presence of all industry activists, in accordance with modern standards and health protocols of the National Corona Headquarters.

Holding time

Solar date: 9 to 12 Bahman 1400
Gregorian Date: Jan 29 to 1 Feb 2022
4 days of exhibition
Saturday to Tuesday
Visiting time 8 am to 3 pm
Permanent location of Tehran International Exhibitions