Jelly; The Chinese automaker will enter the mobile market with the purchase of Meizu

Jelly (Geely), a Chinese car company that owns brands such as Lotus, Volvo and Pulstar, is now on the verge of entering Mobile Market Is located and apparently wants to take over Meizu.

Reports published by Chinese website 36Krypton Claims that Geely intends to “Mizo(Meizu) to buy a Chinese mobile phone company founded about 20 years ago. Necessary investigations are underway now, and if all goes well, Geely expects to The first phone To launch itself in 2023.

Apparently, the automaker has long decided to enter the mobile market and has set up a separate and dedicated entity called the “Xingji Times” for this purpose, which is one of the key managers of some companies. ZTE، Xiaomi And اوپو Composed.

Foxconn; Geely’s potential partner in the mobile market

The report also explains that Geely’s nearly $ 1.5 billion on his new company, excluding Meizu acquisition costs. investment has done. Nevertheless, Geely is still trying to find a new partner for her mobile business Foxconn They are mentioned as a possible option.

“The mobile is a tool for software innovations that allow users to experience new technologies as quickly as possible, and he intends to do the same in the automotive market,” said Lee Shufu, chairman of Geely Holding Group, about the company’s entry into the mobile market. Also do.

Chinese company Meizu is currently on an annual basis only Less than 1 million devices Mobile launches far from its peak (20 million handsets) in recent years. Among the company’s current problems are the limited production capacity of OIS modules and unsuccessful marketing campaigns, and it remains to be seen how these problems will be resolved in the future with the possible acquisition of Geely.