Khazai: The vacuum of cinema advertising should not be filled with satellite/Jabali: We are family – Mehr News Agency | Iran and world’s news
According to the Mehr News Agency, citing the public relations of the Cinema Organization, Peyman Jabali, in a meeting with Mohammad Khazaei, the head of the Cinema Organization of the country, stated that the two spheres of broadcasting and the cinema organization are not separate from each other and we We are family He said: In terms of goals and ideals, our horizons in this managerial period of the national media and the 13th revolutionary government are the same. Holding the Fajr Film Festival was a jihadist act.
Jabali continued: We accompanied the Ministry of Guidance in major events such as the Fajr Film Festival, which was held especially last year as a jihadi act. We fully understand the importance, sensitivity and difficulty of such work, because we face similar opportunities and challenges in the field of drama and other fields; Especially in the different conditions of last year and after the fall sedition, we understood the sensitivity and importance of holding the Fajr Film Festival.
He stated that as it was said before, the definitions and opportunities in this management period of radio and television are close to cinema and it is necessary to continue this interaction and cooperation, he emphasized that a voice should be raised from the cultural governance in the country.
While appreciating the cooperation and interaction of the head of the Broadcasting Organization as well as the deputies and directors of the national media, Mohammad Khazaei, the head of the Cinema Organization, said: The Ministry of Culture and Islamic Guidance and the Broadcasting Organization, with the cooperation and support of the ups and downs of the last year, They have left behind success and pride.
He continued: “The national media has a great and difficult mission and responsibility in all areas and deals with various spectrums, strata, institutions and devices on a larger scale. However, the services of the national media in the field of cinema should not be ignored.
Khazai stated that for two decades there have been movements trying to distort the legitimacy and acceptability of the national media and added: Many efforts have been made to make the national media deviate from its mission and main goals under the influence of violence and attacks, but they have not succeeded. We have always witnessed cowardly attacks on the national media.
We have common challenges and problems
Referring to the changes and changes in perspective and favorable discourse in radio and television, he said: The two organizations are facing common challenges and problems in many fields. But let’s remember that cultural and moral border guarding and especially creating hope and preserving the country’s social and cultural capitals are among the most important components in today’s conditions. a mission yogurt.
Stating that in today’s world, we are facing rapid changes and early changes in societies, Khazai emphasized the need for synergy between the two organizations in order to create joint think tanks to review the field of production, recognition and renewal of content in order to respond to the demands of society and national interests.
He continued: “During this period, there is a great dialogue between the management of the two complexes, which raises expectations, so it should be used as a great opportunity.”
The Deputy Minister of Culture and Islamic Guidance emphasized: The current of internal and external opposition is trying to create a desperate atmosphere to blacken and destroy national interests and social capital. It is necessary to present new plans and ideas for the excellence and growth of the culture field and take steps towards national interests with the synergy of expertise and capacities.
Khazaei emphasized: This multiplicity of cultural policies in the field of image must be eliminated. Because it causes us to face a generation that gradually feels cultural conflict and uncertainty.
In another part of the talks, he expanded the interaction of the two groups, especially in the field of supporting filmmakers through the purchase of film rights at a higher price and a fair and reasonable increase in view of the increase in film production costs, participation in productions, and the provision of a package of support facilities in the field of film promotions. He pointed out and added: Cinema is doing well these days, but of course this does not satisfy us, and we need to witness the widespread presence of people to use all types of movies in different genres and tastes, and for the cinema space to become more prosperous and the corresponding cinema economy. To transform into cultural components, television can have more serious support and help.
vacuum Do not fill the advertising capacities by satellite networks
Referring to the space of satellite advertising, he said: Although we are witnessing the good support and support of the national media for film productions and the planned free advertising helped the cinemas, but at the same time, there is a need to review this field of television and even municipalities. come to the aid of cinema more than in the past vacuum Do not fill the advertising capacities by satellite networks.
According to him, the national media in various areas, including the wider promotion of films at the national and provincial levels, increasing the purchase of copyrights for broadcasting works, special attention to short and documentary works, cooperation in the field of joint productions, support for promoting the status of youth cinema centers in the provinces and Accompanying and supporting national and international events in the field of cinema, both inside and outside the country, will help cinema.
Therefore Announcement of the Public Relations of the Broadcasting Organization, the deputies of the two organizations in this meeting expressed their views and points of view in order to strengthen cooperation, which include strengthening and making the activity of the working group or joint committee more serious for the development of interactions, benefiting from the capacity of international networks. abroad, pursuing the strengthening of infrastructures, building a digital content production town, animation studio, etc. in the form of a joint cooperation, updating and amending contracts for broadcasting and selling content, the need for synergy and the help of the overseas deputy of the national media to cover international events in the field of Iranian cinema and to declare readiness for Investing in characters Famous TV children and teenagers pointed out.
This meeting was attended by the deputies and managers of two organizations including: Vahid Jalili, Mohsen BrahmaniAhmed Nowrozi, Mojtabi Rezaei, Gholamreza Nouri, Ali Bakshizadeh, Saeed Moqiseh, Mehdi Mojtahed and Mostafa Mohammadi from the deputy directors and managers of the Broadcasting Organization, as well as Qadir Ashna, Asghar Farsi, Yazdan Ashiri, Seyed Mehdi Javadi, Mohammad Hamidi Moghadam. Hashem Mirzakhani, Mehdi AzarpandarMohammad Reza pushSeyed Sadegh Mousavi, one of the deputy directors and directors of the cinema organization, was held.