Learning the virtual space and the need of athletes for a consultant/many are not literate! – Mehr news agency Iran and world’s news
According to Mehr reporter, the current human generation is living in an age that is called the age of communication or the age of media due to the importance of the presence of the media in it. In today’s age, communication has become so widespread that the world has been reduced to the size of a village, and for this reason they have given the title of global village to the planet and its inhabitants.
In the last decade, social networks and messengers have been added to other communication tools and immediately became widespread in the world, and this prevalence is so much that today people are known by their virtual space and their personality evolves with their social networks.
Due to the emergence and existence of social networks, any person anywhere on the planet can own one or more personal media and send his message to his audience anywhere in the world. A work that was the sole monopoly of the official media until a decade ago.
With just a smartphone and the Internet, every person can arm himself with social networks and become the editor of his own media, and he will have as many followers and audiences as he can. Social networks have made many people the owners of jobs and many people the owners of exclusive media.
Before the formation of social networks, famous personalities in every industry had to communicate with their audiences through mass media, and today social networks have broken this monopoly and created the possibility of direct communication for their members with their audiences.
Many famous figures, including athletes and especially footballers, are frequent customers of social networks these days, and they especially use one of the world’s most popular platforms, which has a special place in Iran.
These athletes, who are very popular and have a very high social status in the society, apart from publishing a series of photos related to themselves, sometimes they are forced to publish short or long texts, which are sometimes seen publishing these texts with many problems, including literary or thematic problems. Is. Problems that reveal the weakness of media literacy of these popular figures for the audience and reader.
Famous personalities and mainly athletes, who in order to shine in the sports field, have worked on their physical affairs in a special way, such as bodybuilding, specific exercises, and even nutrition, and many times they have hired personal trainers and even paid for them, can (read should) In order to improve the level of their personal media and eliminate the problems and consequences of its incorrect use, as well as correct and healthy communication with mass media, they use media consultants, who will definitely bear a lot of credit and personality costs as a result of incorrect use of They will not be the media.
Except for those many times, it has been seen that many of these figures face problems even when facing the mass media, which the presence of an experienced media consultant by their side prevents this from happening.
The world is moving in a direction where all people, like medical consultants, legal consultants, etc., will soon have to use media consultants by their side, and the first line of those who feel the need to use media consultants are famous faces. have. This happened in more developed countries and is spreading rapidly in the world.
If many athletes had used the presence of experienced media consultants before, many bad events would not have happened to them and their character would not have been tarnished by their fans and especially by their competitors.