News engineering, the media say “national team” when they are losing/when they are losing, and “Islamic Republic team” when they are winning!
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According to Fars News Agency’s Radio and TV reporter, Masoumeh Nasiri, Media Literacy Researcher and UNESCO Secretary General for the Development of Media Literacy in Iran, in Salam Tehran program, while pointing out the media’s efforts to influence the audience, said: “Football and other fields of entertainment such as cinema, which have various festivals They hold these gatherings for cultural confrontation. Unfortunately, the audience thinks that only in the field of political news, the media tries to influence, but the truth is that in the media, there is a field called entertainment, which is known as engineering while neglecting, because people accept the greatest amount of influence without any knowledge.
* News engineering and culture transfer by media
Regarding the engineered news in the media, Nasiri said: In the field of football, we also witness the transfer of engineered cultures and news in the media, so that it can be seen even now in the 2022 World Cup. For example, Japan is one of the few countries that tries to display its correct culture of cleanliness and regularity, so that the news of the cleanliness of this team’s dressing room is published in the media.
He continued: Other countries have also tried to share their culture with their grooming and clothing models; All the points in the field of entertainment are very effective, and for this reason, people must be very careful in order to have a correct analysis of media messages.
He stated: The excessive efforts of the enemy media over the years and especially in the recent months have caused the national pride to decrease a little, that’s why we witnessed that it had an effect on the national team players or some spectators as well. For this reason, we must increase our media literacy and know that people’s reaction to the media does not happen all at once, and the media war makes people stand up to the nature of the country over time.
* The importance of choosing words in the media
The media literacy researcher said: word choices are very important in the media and people should pay special attention to them, so that in the media when we lost against England, they used the word “national team”, but when they won against Wales We found that they used the word “Islamic Republic Team”. In this way, they have related the defeat to the national sphere and have related the victory to the sovereignty, and in this way they have played their political game. The field of entertainment has the greatest effect on our cognitive layers because we have the least resistance to them and our mind is receptive to any information.
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