Present ideas from board games to AR with a focus on family tourism / Suggestions by ministry judges to idea makers
According to the Heritage Aria reporter, a special presentation of new cultural projects focusing on family tourism was attended by Hassan Meysamy, Director General of Public Relations of the Ministry of Heritage, Culture, Tourism and Handicrafts, Azra Azizi and Fatemeh Bonyadi, judges of the Ministry of Cultural Heritage to evaluate development criteria in tourism content production. Farno, Alireza Mahdavirad, and Hamed Tameli, the judges of the Dana Del Creative House, were held today, Wednesday, March 2, 2009, at the Fajr Hall of the Ministry of Heritage, Culture, Tourism, and Handicrafts.
Emphasizing the importance of content production in the field of tourism, Meysamy said: “For the prosperity of tourism and its related industries, there is a serious need to produce digital content in both the domestic and inbound tourism sectors.”
He pointed to the two challenges of producing content, the limited financial and human resources, and the low quality of the content produced, adding, “You have to think of ways to come up with new ideas. This meeting is a good opportunity to come up with such ideas.”
Director General of Public Relations of the Ministry of Heritage, Culture, Tourism and Handicrafts He called the meeting the first step in coming up with new ideas in the production of tourism content and expressed hope that the continuation of this path in the future will lead to greater steps.
Content production based on travel distribution and tourism-oriented design in the audience’s mind
Azizi went on to offer suggestions to the idea makers, preferring to focus on the demand for travel, adding: “The content produced should help stimulate demand and distribute travel at different distances and places. “Productive content should also lead to the design of a tourism axis in the minds of the audience based on personal motivation.”
He described the distribution of travel as one of the priorities in the field of tourism, adding: “Our effort is to be able to organize the proposed plans towards macro policies and priorities.”
Azizi also considered the Iranian people and lifestyle as one of the most important attractions for foreign tourists, focusing on which can help the growth of foreign tourists.
Attention to thematic tourism in game design
The production of child-related content based on research and educational components was another point mentioned in this session.
Attention to the field of business and cooperation with tourism stakeholders, attention to thematic tourism and design of games with different themes of tourism in various stages, use of accommodation and eco-tourism space for games were the suggestions made by the judges of the ministry.
12 designs presented by the winners of the Farno events
The winners of Farno events presented their designs in five specialized areas of character design, games, toys and dolls, writing software, video games and interactive books, animation and web series.
Hazelnut Games and Toys Production Group, Khak Animation, Frank and Amen Chicken Picture Book, Iranian Famous Child Journey Picture Book, Raimon and Roja Animation and Game, Irangard Animation, Play in AR Space and in Tabriz Historical Houses by Arcade Group, Combining game and tourism and designing a board game by a friendship group, Shirdal animation, tourist board game, marketing through various tools and mediums with the approach of tourist attractions, story collections, dolls and khashok games and lost legends were all presented at this meeting. And suggestions were made by the judges for the best implementation in line with the priorities and needs of the tourism sector.