Samsung is reducing sales of its cheaper phones by focusing on foldable devices
According to some experts in the mobile industry, Samsung plans to sell a series of phones Galaxy A And Galaxy S in the future, and instead focus more on its next-generation foldable phones, the Galaxy Z Fold 4 and Z Flip 4. However, the Koreans can compete in the high-end smartphone market, which is less affected by inflation. Apple to fight
According to published reports, Samsung plans to minimize sales of its Z Fold 4 and Z Flip 4 phones in order to continue its competition with Apple in the high-end phone market. Technology analysts have claimed that in a situation where swelling It will have a much bigger impact on low-cost phones, but increasing sales of Samsung’s more expensive phones, such as foldable devices, could help the company a lot.
Decrease in sales of cheap Samsung phones
In the continuation of this report, it is also estimated that Samsung has about 50 million unsold smartphones in the market, most of which are from the A series. Various factors such as the corona virus, the Russian crisis and the increase in the price of the US dollar have been cited as the reasons for the global decline in sales of these devices. In this situation, it can be expected that Samsung will make up for the loss of the mid-range phone market by releasing more foldable phones and also maintain its share.
Between January 2021 and March 2022, Apple’s average share of the US mobile market 52.2 percent It has been a significant difference compared to the share 26.6 percent Samsung has The only time the gap between these two manufacturing giants was as short as possible was in the third quarter of fiscal year 2021, when Samsung launched the Galaxy Z Fold 3 and Z Flip 3 at the same time.
Samsung is expected this year from the latest Folding phones to unveil its flagship with the names of Galaxy Z Fold 4 and Z Flip 4. Although this issue has not been officially announced yet, some reports have pointed to the date of August 19 for their introduction.