The book “Code of Persuasion” was published + purchase link

According to the reporter of Tawana Journalists Club, on the eve of book and book reading week, the latest work published by Fars News Agency called “Persuasion Code” written by Christoph Morin and Patrick Renovis and translated by Payam Thirandaz was released to the publishing market.

This book deals with the latest achievements of human knowledge in the field of cognition, neurology and neurology and is a suitable practical guide for media people.

The next audience of this book is public relations and people who are questioned in any way why they cannot effectively present the achievements of their organization or group. Also, all students of fields related to media, communication and marketing who specialize in persuasion can read this book.

It is stated in part of the introduction of this book:

You may not realize it, but every day you create messages to persuade others. Often, it takes a lot of money and effort to figure this out. However, have you ever wondered how effective all this effort is from the perspective of the human brain? How can you really get the attention of your audience? What are your chances of changing their beliefs and opinions? Can you convince your audience and activate the “action button” in their mind?

This book will help you realize that most of your efforts to persuade others are not optimized for the brain. We are bombarded with various persuasive messages throughout the day, which is why 99% of them are ignored. In this book, you’ll learn proven strategies to ensure your messages get through and work.

In a part of the book “Persuasion Code” you read:

There is an effective way to identify the most critical pains. Just create an intimate conversation with your top customers. Customers, not potential customers, are the best source for this critical information. Customers have already benefited from your value proposition with an intimate relationship, so they can share a unique perspective on the difference your solution has made in their lives.

You can buy the book “Code of Persuasion” here.

For more information on Fars news agency, you can click here or call 021-66973974. Call 021-66973997 and 09126807197.

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