The dormant luck of rural tourism in Chaharmahal and Bakhtiari

The fortune of rural tourism in Chaharmahal and Bakhtiari is dormant and we have to wait for a savior riding a white horse to move from far away and wake up this dormant fortune.

According to Isna, rural tourism is considered one of the most profitable industries in the world, which unfortunately, despite the large capacities in Chaharmahal and Bakhtiari, this importance has been neglected. And other infrastructures should be provided for the development of tourism in the villages.

Job creation is considered the most important advantage of tourism development in the unemployed villages of Chaharmahal and Bakhtiari, this issue will have a very positive effect on the development of the local economy, so this issue should be placed on the agenda of tourism officials as a clean and healthy industry.

Time and again, in the speeches and press interviews of the officials, we have seen special emphasis and musts in the development of tourism in Chaharmahal and Bakhtiari, especially in the rural and nomadic areas, but it is necessary to see who the audience of these musts is and who should take the initiative for the development of tourism in Chahar Mahal and Bakhtiari. Take the province.

The outbreak of the corona virus chased the half-life tourism industry in Chaharmahal and Bakhtiari to the point of complete death, but with the subsidence of the corona virus and the beginning of Nowruz and summer trips, we saw some vibrancy in the tourism sector of the province, but we can say with certainty that we could not To make the most of the capacity of tourists in the tourist areas of the province.

Dos and don’ts of rural tourism development

Alireza Jilan – Director General of Cultural Heritage, Handicrafts and Tourism of Chaharmahal and Bakhtiari, in an interview with ISNA regarding the importance of rural tourism development, stated: It is necessary to make the most of the experience of many villages in the province for the development of rural tourism, at some times and in In some areas of the province, we are witnessing a rush of tourists and travelers, but we have had problems in providing proper services to these people.

He added: It is an undeniable fact that so far we have not been able to make enough use of the capacity of tourists and travelers to generate income, we can create a good capacity in rural ecotourism centers to accommodate travelers, as well as other needs such as food, buying souvenirs. and the necessary supplies are provided in this place, this issue will also help the business of the village.

Emphasizing that rural tourism is not only limited to ecotourism centers, Jilan said: We are trying to create museums in the villages, for this, the old appliances in the rural houses should be kept in a place so that in addition to preserving these historical monuments, we can also attract tourists. .

Director General of Cultural Heritage, Handicrafts and Tourism, Chaharmahal wa Bakhtiari mentioned the development of handicrafts as one of the other requirements for the development of rural tourism and noted: Out of the 260 handicrafts in the country, 80 are active, while there is the possibility of working in other categories as well. Crafts should be produced with high quality.

He continued: The birthplace of Khatam is Isfahan province, but today, Khatam produced in Chaharmahal and Bakhtiari is surpassing other provinces, the province’s handicrafts are also very unique, and therefore strengthening handicrafts in the villages can lead to the production of high-quality works and the prosperity of trade in become a village

Pointing out that there are many cultural heritages in many villages, such as historical castles, baths, etc., Jilan said: Chaharmahal and Bakhtiari province is known as one of the heritage provinces in the country, there are 600 old baths in the villages of the province, and it has been announced many times. The village councils, district administrations and municipalities will take over these places, we are willing to provide these places for a long period of time and for a limited fee for traditional canteens, museums, etc.

Director General of Cultural Heritage, Handicrafts and Tourism, Chaharmahal and Bakhtiari stated: Using the capacity of investors living in villages to develop tourism is on the agenda, villagers can do small things to boost their tourism, such as repairing straw walls, cleaning village roads, dredging aqueducts. , laying stones for passages, paths and flowers at the door of houses.

He reminded: Most of the hotels, tourist complexes, hotels, apartments, and tourist camps are being built in the villages. We rarely saw this happening before. Almas Chegakhor Hotel is located in Khani Abad village, which is considered one of the most unique accommodation centers in the province.

By stating that the development of rural tourism makes it possible to provide a wider range of services to tourists, Jilan clarified: providing services to tourists cannot be limited to cities and we can also expand domestic employment in the village.

We are extremely weak in terms of tourism advertising in Chaharmahal and Bakhtiari

Nasiri- one of the tourism activists and the owners of eco-tourist accommodation in Chaharmahal and Bakhtiari, pointing out that most of the eco-tourist accommodation in the province are facing a shortage of travelers and tourists, stated: due to the costs of restoration, renovation, advertising and purchase of construction equipment at the moment Ecotourism centers in the province are not affordable.

He added: The establishment of rural and urban ecotourism centers requires the provision of infrastructure and extensive advertising, these centers must be present in domestic and foreign exhibitions, in other provinces, radio and television consider advertising for these centers, but the performance of the provincial television It is weak in this area.

Pointing out that most of the tourist spots of Chaharmahal and Bakhtiari in the country are unknown, Nasiri said: due to the high maintenance costs of ecotourism centers, these centers are moving in a negative direction from an economic point of view, as well as the issue of the presence of tourists and travelers in many rural areas. It is not culturally institutionalized and the infrastructure of ecotourism in the province should be defined.

This rural tourism activist continued: The construction of ecotourism centers and the development of rural tourism will help the village economy, create employment and earn stable income. Certainly, the construction of ecotourism centers without considering the necessary infrastructure will lead to economic stagnation in this area.

Stating that the cost of advertising for ecotourism centers is very high, he said: Cultural Heritage, Handicrafts and Tourism Organization can advertise in different provinces to introduce recreational and ecotourism centers of the province. Unfortunately, we are extremely weak in terms of advertising, and the managers of the residences cannot afford the cost of advertising. do not have