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The entry of platforms into the field of serialization of children and teenagers – Mehr news agency Iran and world’s news



According to the Mehr news agency, citing the Public Relations Organization for the Regulation of Inclusive Sound and Image Media in Virtual Space (Satra), the seventh program “Samimane” with the presence of Arash Darabian, the manager of the episode platform, Mohammad Amin Talebi, the executive director of the Kodomo system, and Sajjad Samani, the project manager of the Kodomo project. Tabian Institute, Seyyed Amir Aghaei, Secretary of Cultural Industries Marketing Headquarters and Deputy Secretariat of the Public Culture Council of the country and some managers of Satra were held.

At the beginning of this program, Darabian said: Most of our focus on the “Episode” platform is in the field of children, and for this age group, we have collected movies, animations, computer games and other related content, and until we are sure, we will not watch promotional content for children. Don’t get hurt, we won’t talk about advertisements; We are interested in introducing local and Iranian characters. We also plan to add podcasts and audio stories to this platform in the future.

He added: We have submitted a request to obtain a license for the production of several serials, and as soon as we receive the production license, we will witness the production and showing of serials with special episodes for children and teenagers.

The director of the Episode platform said: We are trying to take measures on this platform so that children and their parents have better communication with each other, and we are trying to be the missing link in this field and maintain the communication between the child and the family.

In the continuation of this program, Satra’s vice president of user analysis and social regulation reminded: a content may be very appropriate and stimulating for one age group, but the same content may be harmful for another age group; Therefore, the issue of age classification and paying attention to the mental and physical characteristics of the audience is a very important issue that needs to be specially considered by platforms licensed by Satra.

Talebi, the executive director of Samane Kodomo, stated in another part of the “Samimaneh” program: Today, the people who follow up on the topic of consumption guidance at home, which content to watch, are in the position of children, and they are the ones who offer content viewing suggestions, so Platforms in the field of children and teenagers should have a suitable program to make this group taste in accordance with Iranian Islamic lifestyle.

Samani, director of the Kodomo project of Tebian Institute, also said in this program: “Kedomo” can help families by playing a role in introducing a trusted link to watch the works of platforms. Currently, usually every animation is offered on several platforms with several different types of dubbing, which can link to the best dubbing suitable for children and teenagers.

At the end, Mr. Aghaei, Deputy Secretariat of the Public Culture Council, emphasized the necessity of creating a chain between the works of platforms and other entertainment areas and said: The most accessible solution to influence children’s behavior is to manage their consumption. Therefore, we should do something so that the various areas of the child’s life needs are available to the children with a complete chain of products, and if the child watches a series or animation, a computer game suitable for the character of that series or animation and toys suitable for that character should be available to the child. take

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