The introduction of the Galaxy S23 series is likely to be delayed due to pricing issues
A new report says that Samsung may delay the introduction of the Galaxy S23 series a little because of the price determination of the products of this family. The reason for this delay is to find a suitable point for Pricing is that in addition to satisfying customers, it can meet the expectations of the investors of this company.
According to the information source named TheGalox_@ On Twitter, the Galaxy S23 launch date is not exactly known at the moment; Because there are doubts about pricing. This source says that it is currently expected that this family in the interval Mid to late February (March) to be introduced, but we have to wait a little longer to find out the exact date of introduction.
Undoubtedly, pricing is one of the hardest things any company has to do for its products. The price of a product should not only Adequate profit margin have, but also with other market products Competition slow For example, Apple launched the iPhone 14 series with a base price of $799. As a result, Samsung probably feels the need to set a similar price for the standard Galaxy S23 model.
Samsung Galaxy S23 series price prediction
This knowledgeable source has predicted that the Galaxy S21 will be priced at $799Galaxy S23 Plus with price $899 And Galaxy S23 Ultra with price $1199 come to the market Of course, this prediction is a bit optimistic and considering the price for S23 and S23 Ultra, which is similar to the previous generation. Additionally, the S23 Plus will be $100 cheaper than the S22 Plus.
On the other hand, the Xiaomi 13 series has a very reasonable price in the Chinese market. The standard model of this family is available at a price of $573 and the Pro model at a price of $903; Therefore, Samsung is under pressure from both sides of the market.
It should be noted that Samsung introduced the Galaxy S22 series on February 9, 2022 (20 February 1400) and launched it on the market on February 25 (6 March 1400). Therefore, it was expected that the Koreans could introduce their new family of phones this year in the first decade of February.