InternationalInternational Economics

The need to increase the share of Iranian products in the regional market / country’s commercial advisors should increase 10 times


According to the economic correspondent of Fars news agency, the increase of non-oil exports has always been proposed by economic experts as one of the requirements of the resistance economy and the main solution to reduce dependence on oil revenues, but the analysis of trade statistics shows that the share of Iranian products in the market of neighboring countries is very low.

Although there are various factors for “knowing the purpose of trade in the field of export” such as geographical, climatic, human resources, natural, cultural and social resources, etc. But the best way to know and access these factors is to use the capacities of business consultantsa capacity that was neglected in the past years and specifically in the twelfth government.

* Development of important exportsthe most The purpose of the economic advisor

Commercial advisors play a very important role in the development and expansion of commercial relations between different countries, although the main task of an economic advisor is primarily to develop the export of his country, but it is obvious that an economic advisor is not only responsible for matters related to international trade, export and import. It deals with other economic issues related to its own country and the host country.

* The number of commercial advisers in the country should reach 120 people

Having a large regional market with 15 land and sea neighbors with more than 600 million people and long sea coasts is a suitable location and a fruitful market for using our country’s domestic products, but without presence Consultants Commercial use of these capacities is not possible; In other words, one of the main ways of business development is sending business consultants to other countries.

Therefore, many countries have the best way of rating the capacity Consultants They benefit economically, but unfortunately, Iran has not yet made much use of this advantage.

Currently, the number of commercial advisors in the country has reached 12 advisors who are working in countries such as Russia, China, Iraq, Oman, Armenia, Qatar, Azerbaijan and Pakistan; Of course, this number is compared to countries active in the field of economic diplomacy such as Sweden 235 people (39 times Iran), China 221 people (37 times Iran), Germany 213 people (36 times Iran), India 198 people (33 times Iran), France 156 people (26 times Iran), America 150 people (25 times Iran) is a very low number.

Based on what was discussed, the “limited number of Iranian commercial advisors” can indicate insufficient attention to the issue of export or its lack of priority in the country; Of course, according to the objectives set by the Trade Development Organization in the horizon of 1404, the number of commercial advisers in the country is supposed to reach 120 people.

The head of the Trade Development Organization says about this: the number of commercial advisers in the country has recently reached 12. The performance of countries active in the field of economic diplomacy shows that this number of advisers is a very low number.

According to Peymanpak, in appointing people to hire business consultants, with strict rules and regulationscatchyHere we are, since the beginning of January last year, we selected nearly 400 people to be introduced as commercial advisors, and finally 3 advisors were appointed from among them.

* Deputy Foreign Minister: 25 commercial advisors will be sent abroad by the end of the year

About this, Mehdi Safari, the deputy of economic diplomacy of the Ministry of Foreign Affairs, said recentlyWego With Fars, the establishment of 11 commercial advisors affiliated with the ministry silence reported abroad and said: Consultants Traders in Belarus, Lebanon, Kenya and UAE will also be sent soon, and their number is expected to increase to 25 by the end of the year.

* The performance of the Trade Development Organization has improved

In this regard, Majidreza Hariri, the head of the Iran-China Chamber of Commerce, told Fars reporter about the improvement of the performance of the Trade Development Organization under the new management: “In the last few months, the authority and activities of the organization have increased and it has established more relations with the private sector, and also The organization’s road map has become clearer than in the past; For example, we can mention the activation of economic diplomacy in the area of ​​neighboring countries, the formation of joint commissions and numerous trips to neighboring countries.

He said about the limitations of sending commercial advisors: In the current situation, there are budget restrictions and also the movement of economic advisors to many countries, so it is more important than sending economic advisors to other countries to establish and operate Iran’s commercial offices in different countries.

The need to provide practical training to Consultants Economical

According to Fars, of course, importantthe most The factor of export and development of foreign trade in countries is the existence of target market information and identification of how to enter them, as well as the facilitation of bilateral agreements. facilitation It will depend on the governments, embassies, commercial advisors and economic officials of each country.

For this purpose, in order to increase the skills and capabilities of the country’s businessmen in the field of global trade, it is necessary to provide practical training with the help of hiring expert professors and to familiarize economic and commercial enterprises with new methods of advertising, marketing and trade exchanges.

* Low-level trainings are not a solution

Currently, the trainings of the Trade Development Organization are not organized as a specialized course, but as a single class for a duration of 2 to 3 hours; Therefore, these classes do not have sufficient and necessary content for the development and expansion of business relations between different countries.

Investigations show that no specific activities have been carried out regarding encouraging production-commercial units and economic enterprises of the country to expand cross-border and export activities and providing them with any necessary assistance and services.

The Trade Development Organization has provided limited services only to companies that intend to export and has not taken any action in the field of encouraging production companies. Business has picked up speed.

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