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There are signs of improvement in the mobile market


The mobile market has experienced different challenges in the past few years and this has caused the sale of smartphones to decrease. However, now a new report says that there are signs of improvement in the global mobile market and that the negative trend of the market has been removed after 27 months.

In the middle of 2021, users spent a lot of time at home due to the Corona epidemic, and their income was often spent on upgrading smartphones. But after that, the market quickly faced several problems: first, the global shortage of parts, then the decrease in the supply of shipments of phones, and finally, the decision of users to keep their old phones longer.

It’s been 27 months since these problems started, and Counterpoint Research now reports that sales in the mobile market have once again seen year-over-year growth, according to Report itOctober sales were higher than previous months.

Partial growth of the mobile market

Although the market is facing a moderate increase and its sales amount compared to October of last year increased by only 5%, but this amount is also a sign of improvement; The improvement achieved by emerging markets such as the Middle East and Africa. China and India are also other markets that have seen growth.

about chinaCounterpoint analysts have considered the revival of Huawei in the domestic market as one of the reasons for this improvement. about India Diwali holiday sales have also increased sales. In contrast, developed markets are at saturation point and sales recovery in these countries has been much slower.

Other points mentioned in this report include the effect of series supply iPhone 15 He pointed to the market, which led to an increase in sales in October.

Counterpoint researchers have predicted that the market will continue to improve gradually in the fourth quarter of this year and this trend will continue until the next quarter.

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