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What do platform media have to do?


According to Fars News Agency’s radio and television correspondent, “Seyed Mohammad Sadegh Emamian”, the head of Satra and the co-founder of the Sharif Governance Institute, wrote in a note entitled “Platform Media, the Inevitability of” Priority Regulation 1 “and the Necessity of International” Co-Implementation 2 “; “Last year, during the multi-month US election campaign, I wrote several articles about the consequences of the unequivocal dominance of global platforms over the media space of countries and the unprecedented and irreversible effects of content interventions,” Fars News Agency wrote. And I mentioned the political censorship of Trump by the platforms on the world of media policy. The 2021 World Regulators Summit, held last week by the International Institute of Communications 4, was also deeply moved by this fact.

Following a process known as “community-centered platform 5”, which according to a group of regulators has reproduced a kind of “digital capitalism” using the exclusive features of media platforms, regulating and regularizing the activities of these international superheroes has become increasingly complex. Is. On the other hand, with the passage of the “Safe Margin 7” era of legal and absolute irresponsibility of the media towards users’ content, we have entered a period of developing the concept of content responsibility and self-regulation of international platforms that has shaken the national sovereignty of countries; On the other hand, in practice, back-end monitoring of individual content shared by users is neither possible nor desirable.

The equilibrium point, which was the consensus of almost all speakers and, incidentally, according to the results of a survey of all participants, was the necessity and inevitability of a priori regulation of processes and mechanisms instead of focusing on a posteriori detection. An approach that requires “Algorithmic Transparency 10” and access to data and internal evidence of platform performance by regulators.

The international nature of the dominant platforms, along with their multifunctional and “ecosystem 11” approach, resulting from the concept of “convergence 12”, have created new challenges in regularizing their activities and the public interest, which will inevitably add to the complexity of their regulatory mechanisms; Therefore, the need for horizontal and vertical cooperation of regulators was another point of consensus of the international regulatory community.

On the one hand, cooperation between all regulators involved in the new media value chain, including regulators of communications, media, competition, data protection, security, e-commerce and finance, with the aim of creating compatibility and preventing destructive regulatory competition, There was an obvious appearance. Moreover, the urgency of consensus, or at least the constructive cooperation of regulators in different countries, has practically turned national regulation and isolation from global relations into a careless and ineffective effort. Although different political, cultural, and social structures make the dream of consensual and universal legislation unattainable, the constructive cooperation approach and the “co-implementation 14” understanding have been debated as an achievable solution.

Reviewing the latest concerns and challenges of the international regulatory community, in addition to sharing experiences and knowledge of the latest international trends, will make Satra more determined as the country’s audio and video media regulator to converge and develop cooperation with other responsible institutions in the country. This is something that can be hoped for with signs that the new government’s esteemed ministers are determined to move beyond the partisan and sometimes politicized structures left over from the previous government. On the other hand, Satra’s heavy responsibility in protecting the country’s media sovereignty is supported by efforts to stabilize and develop indigenous platforms as national assets, which certainly requires a facilitating and supportive approach to this strategic industry of the country.

1- Ex-ante regulation
2- International co-enforcement
3- International Regulators Forum
4- International Institute of Communication
5- The platformization of society
6- Digital Capitalism
7- Safe Harbor
8- Editorial responsibility expansion
9- In the survey, 89% of the participants commented on a priori tuning, 11% on posterior tuning and zero% on the lack of need to set up platforms.
10- Algorithmic transparency
11- Platform as an ecosystem
12- convergence
13- Universal legislation
14. A model similar to the international cooperation of the police of countries in the implementation of national laws and the extradition of criminals.

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