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What was the choice of “Midon” among 8 thousand applicants/business challenge? – Mehr news agency Iran and world’s news



Mustafa Khalilzadeh, the producer of the “Midoon” program, told Mehr reporter about this season of the program and its details: We have recorded more than 15 episodes, which have been broadcast for some time, and we plan to produce 70 episodes in this season.

He said about the number of 8,000 applicants to participate in the program and similar businesses among these people: Our effort is not to go for similar businesses among them. Our effort is to choose the best among our peers. We have components and the attractiveness of the program is diversity.

This producer pointed to some components for choosing people and said: for example, the story of people in the capital they have and have brought it to the business is very important. We examine the economic issues of businesses so that it is not just an idea, but has reached development and income, and has a kind of profitability and a sales network.

In another part, Khalilzadeh stated about the introduction of these businesses and the challenge with broadcasting business: After the three seasons that the program is on air, this challenge has been solved, but one observation was that the number of naming brands in a short period of time in The program should not be too much. On the other hand, the broadcasting business has come to the conclusion that they can help Iranian production, although these are not famous brands and there is not much of a challenge.

Khalilzadeh reminded about the difficult part of this program: the challenging part is that the person who comes to the program has a real economic business, because it takes away the credibility of television and the trust of the people, and this is our red line.

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