What was the World Cup radio experience like?/ Presentation of lesser-seen talents – Mehr news agency Iran and world’s news
Ali Asghar Ahmadi, the manager of the Sports Competitions Group of the World Cup Radio Network, told Mehr reporter about the activities of this network during the Qatar World Cup: The Olympics and the Football World Cup are important events that attract the attention of a large audience, regardless of whether you are a specialist audience and a regular companion of sports. Or not.
He added: The importance of the World Cup and its holding in Iran’s neighborhood and the presence of the country’s national team as one of the 32 teams in this competition, the opportunity to introduce and learn about cultures, history and economic capabilities, etc., in addition to competing against different teams for the fans. All teams and countries provided. The audience’s need for important and real-time information about this global event is an opportunity that cannot be addressed in all its aspects by relying only on one network or channel.
Ahmadi said about the media activities during this period: Just dealing with the World Cup in itself requires multiple media at the same time and programming for various non-football fields that do not have much opportunity to be seen and discussed during the year and maybe weekly and sometimes They are broadcast every 2 weeks on Sports Radio, the management of Sport Radio Network has decided to use the opportunity of the radio season to fully cover the matches, expert analysis and debates, documentaries and short programs in the format of “Radio World Cup”.
He added: diversity in the style of programming, using the capacity and capabilities of radio-television colleagues and presenting programs from Tehran studio and Kish Island provided an opportunity to be seen and present lesser-seen talents. On the other hand, when there are various products for different tastes in your basket, it gathers its fans. In my opinion, the World Cup Radio was successful in this respect and attracted a good audience, and by referring to the statistics, it is possible to get an accurate measure of the popularity of this channel compared to other channels.
In another section, the manager of the sports competitions group said about the diminution of reports and programs: As the volume of World Cup matches decreases, it is natural that the basket of sports reports on this network will become less weighty. Although, in terms of sensitivity and importance, this tenor is getting hotter by the minute, and we should deal with the World Cup more than before by arranging more diverse analytical programs, documentaries and technical and expert discussions. Satisfying all audiences with a wide range of interests and tastes makes our responsibility harder in this direction. But according to the feedback we received from the messages of our companions, fortunately, we have followed the right path and we hope that with the help of Baritali, we will achieve the anticipated goals of this network by the end of this radio’s work.
About the experience of launching this radio, he said: first things always bring their own difficulties. But when you reach the end of the work and the tip of the peak, talking about the hardships that you have gone through is going back. However, using the experiences related to arranging the coordination conductor, planning, determining the factors of live programs and providing production programs for two networks at the same time is a valuable experience that has provided a great opportunity for success in the upcoming activities, which may be easily achieved under normal conditions. could not Of course, if there is success in this path, it is due to the favors of Hazrat Haq, the guidance and support of the respected vice president of Sedah and the respected director of the network, and the efforts and cooperation of all programming groups, information and planning, broadcasting and supply, public relations and virtual space, and especially all colleagues in the field. It was production and reporters.