Call for Tebyan’s ideas and products in the field of women / Top ideas in Tebyan’s product portfolio

Life group: According to a Fars reporter, The Women’s Age event with the focus on attracting ideas and products was held this morning, Monday, February 25, 2015, in the presence of Dr. Mina Mehrnoosh, founder of Kasbino, Dr. Parviz Karami, Secretary of Soft and Creative Technologies Development Headquarters, and Alireza Dehfoli, Director of Tebyan Creative and Technological House.

At first, Alireza Dehfoli, the director of Tebyan Creative and Technology House, said: Tebyan collection has been working for several years with the focus on life assistant. In order to be able to facilitate and solve problems by the people and with the presence of the people themselves. We created a collection of creative houses and Tebyan innovations. We tried three main elements in this collection; Bringing together innovation, content and technology, and providing life services like the first basket formed in the Tebyan collection.

He continued: “Fortunately, the products of our first basket, which included” companion “in the field of marriage facilitation,” Persan “collection in the field of counseling or sharing life experiences, and” Meem “collection with a focus on family education, have attracted the second capital. Tebyan product portfolio will be removed and will continue to operate independently.

Engineer Dehfuli stated: We are almost on the eve of the anniversary of the opening of Tebyan Creative and Technology House. We have decided to present the second basket of the Tebyan collection due to the importance of the field of women and their role in society with a focus on women.

The share of Iranian women in the field of creative entrepreneurship is higher than the international standard

In the continuation of this meeting, Dr. Karami said regarding the role of women in society: “Today is the age of women. Unfortunately, in the society of women, their role was not as crystallized and prominent, but by entering the field of technological and innovative entrepreneurship, women were able to And show the community their talents.

The Secretary of the Soft and Creative Technologies Development Headquarters, referring to some statistics on women’s participation in entrepreneurship, said: “Almost 51% of the students of the country’s universities are girls and women. Many university graduates, women and They are our girls. In the field of technological entrepreneurship, the role and share of women’s participation is higher than the world standard. According to UNESCO statistics, in 2020, the share of women’s participation was 30% and the share of women’s participation in Iran was 2.31. 16% of owners of knowledge-based and creative companies are women. The number of women CEOs among these creative companies is 11%.

Explaining the responsibility of the Deputy Minister of Science and Technology, Dr. Karami said: The Deputy Minister of Science and Technology in the Headquarters of Soft and Identity Technologies is responsible for institution building. We try to create institutions that can solve problems that our main structures could not solve. , Solve and provide them with a plan. One of these institutions in the field of social innovation is in 4 main titles; There is livelihood, health and family education. Ideas, initiatives and structuring are presented to solve the problem in these 4 major areas. In social innovation, unlike relief organizations, the client is assisted and the people involved are involved.

The Secretary of the Office for the Development of Soft and Creative Technologies said: “In the House of Creativity and Innovation, we identify creative and innovative ideas at the heart of events, such as the Women’s Age event.” Once identified, the idea is placed with expert trainers. In-service training is given to the person. All the experiences of a business consultant are given to that young person or person with an idea.

Networking is the key to our development and advancement as women

Dr. Mina Mehrnoosh, the founder of Kasbino, emphasized the need for networking in the field of women and said: “As someone who has experience in the field of women’s business.” After years of communication in this field, I have a suggestion and request from my dear managers. I think it would be much more effective if we went this way. It is very useful to cover various events in the field of women, such as modeling, introducing entrepreneurs, and so on. But a higher institution needs something bigger to happen. In my opinion, the most important thing we can do in the field of women and their business is just networking.

Dr. Mina Mehrnoosh continued: “Networking is the key to our development and progress as women. There are many resources available to our women, such as capital intelligence, power, university education, etc., if we can put these together. A lot of work is created. In my opinion, the first step in the growth and development of Iranian women’s business is the issue of networking. The potential of women in networking is well identified and a connection is made between them.

It is worth mentioning that the call for ideas and products has started on February 25 and will continue until February 6. Those interested can submit their ideas and products to solve the problems of women in the areas of women’s role in society, inter-role conflicts, maintaining personal health, facilitating childbearing, empowerment and personal development, entertainment and leisure at Tebyan Creative House and Technology. . The top ideas will be placed in the second basket of the Tebyan collection and will be financially supported up to 700 million Tomans.

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