complaints of child activists; From the administration of the government to the high cost of advertising – Mehr News Agency Iran and world’s news
Mehr news agency, national event assistant Kindergarten is the name of a campaign and an excuse to identify activists in the field of children and introduce their products.
National event assistant The kindergarten started working in the summer of 1401 under the supervision of the National Children’s Education and Training Organization with the aim of identifying, promoting and supporting the noble content of the children’s field.
The National Education and Training Organization is a new organization that was formed in 1400 with the aim of organizing education and upbringing of children under seven years of age.
assistant Kindergarten is the people’s arm of the National Child Education and Training Organization and it works to strengthen people’s capacities and their connection with the government and governance bodies.
The National Education and Training Organization had the experience of holding the first event before this assistant has had a kindergarten in which more than 4,500 works participated and 45 works won.
And now there is a second event in a short time assistant hold the child as well.
On this occasion Mehr news agency The host of children’s activists and some of the 45 chosen ones of the first event assistant Kindergarten was up to these activists in a conversation with Mehr news agency about their experiences in the first event assistant Say kindergarten.
First of all, this Tehran round table of the Deputy Director and Supervision of the National Child Education and Training Organization regarding the first event assistant Kindergarten said: A secretariat was formed for this issue at the beginning and we tried to take a more popular form compared to previous organizations and different parts of the people, from individuals to groups, can be seen in this matter.
Pointing out that the content of children and teenagers is divided into written and non-written content, he said: Each of these two categories is divided into two categories for the child and about the child.
Criticizing the fact that some kindergartens spend most of the day playing cartoons and movies without any consideration, Tehrani said: “Based on the media education we are considering, the program tiny We asked what time of day and how much movies or cartoons should be played in kindergartens.
The Deputy Director and Supervision of the National Child Education and Training Organization, pointing out that instead of market work and merely entertaining for children, we should move towards quality and family-oriented products with regard to education and training; He said: Now that this popular movement has been created to produce suitable content for children under 7 years old; With the efforts of activists and those concerned in the field of children, this movement will flourish it God willing Let’s see a good future for our children.
Honest Zofen Event Secretary assistant Kindergarten said in this round table: We are trying to meet the winners of the event assistant Let’s form a forum so that the activists of this field can work in it and these friends themselves will help to promote new people and network in this field.
Zofen By stating that the field of education and training of children under 7 years old is a field that has been neglected; He said: Recently, this field has been given attention by the officials of the education system and the education system of the country. It is necessary to pay attention to this area, much more investment than the current investment. If we believe that the education of children under the age of seven is important, we must invest seriously for this importance, and this participation requires all institutions and the agency of popular forces.
Event Secretary assistant Kindergarten emphasized: government institutions, parliament, judiciary and the government must do serious work and have serious participation, and holding this event and holding the assembly is the only work of the education organization. and education not a child The important thing is that in this movement, the agency must be with the popular forces. We tried in the event assistant Kindergarten this happens.
Non-governmental companies should invest in the production of children’s products
Authors of children’s books are part of the winners of the first round of the event assistant There were kindergartens and we sat down to talk with some of them.
Tabai Public relations is one of these publications that said in this round table: about the event assistants Kindergarten said: To participate in this event, we uploaded a number of our children’s books in the system, and finally 7 of our books were selected as worthy of recognition and introduction. And in the first place, a thousand copies of it will be bought and sent to less privileged areas.
He lacks a coach and Mentoring Take the weaknesses of the first event assistant He knew and added: The lack of proposal in authoring books is one of the weak points in the event assistant Was. You can get help from educators and active people to publish children’s books with a better view.
Tabai He pointed out: Non-governmental investors should also use selected products and not only the center of intellectual development of children and teenagers should buy and support selected products.
Another part of the winners of the first national event assistant Children were activists in the field of software and applications.
Moghadam, the representative of one of the chosen companies in this round table, saying that synergy and networking are one of the positive points of the event. assistant Bode Kindergarten said: We were able to get to know concerned people and companies who worked in the field of education for children under seven years of age.
We had opened many accounts on the Instagram virtual network to promote our product. Unfortunately, after a week, when our software was well received, we faced the blocking and filtering of the Instagram network.
Ramin was also a representative of another company that produces video software that has compiled games suitable for children in their software.
He said that looking for the total Bring and localization of children’s games; He said: We spent two years on the production of this software and had opened a lot of accounts on the Instagram virtual network to promote our product. Unfortunately, after a week, when our software was well received, we faced the blocking of the Instagram network, and now we are waiting to see how the Association of Child and Adolescent Activists will help us in the field of advertising our product.
Emphasizing that the cost of advertising is very high, Ramin said: “If we cannot get a return on our investment, we will be discouraged.” We are a private company and we need a return on investment.
Referring to the facilities given to knowledge-based companies, he said: “Unfortunately, in the field of humanities, the requests for registration of knowledge-based companies are not paid attention to, and more attention is paid to the fields of production and industry and factories for registration of knowledge-based companies.” We applied several times and it was rejected, and we are currently waiting for them to agree to register our company as a knowledge-based company so that we can benefit from support in this field.
Seyed Mohsen Hosseini, the producer of the field of children and young children and a researcher of young children, also said in this round table: We have produced a product that has the task of empowering parents. We present to the audience the needs that parents have regarding child education, from health and nutrition issues to psychology and education.
He stated that producing content, especially video content, is very expensive and said: National event assistant Kindergarten was a very happy event. It was an event that, although it was implemented by a government organization, the organizers were people’s institutions, and this is one of the big events in our country.
Hosseini stated that the most important goal of the assembly of activists in the field of childhood is to improve the environment of childhood and said: the primary core of the assembly of selected events assistant are. Those who provide products or services in this field and include a wide range of real and legal personalities.
When the government department enters the children’s products market with the budget it has and the relationship it has with other departments, the private sector is narrowed down.
This producer stated: The problem that activists in the field of children are facing is tenure Gary State and semi-state institutions are in the field of children. The private sector enters the market and produces and supplies a product at a personal and private expense, and the executive body that must be responsible; When he sees people’s acceptance of a product, he enters the field of entrepreneurship and starts producing and presenting the product.
He continued: When the government department enters the children’s products market with the budget it has and the relationship it has with other departments, the private sector is narrowed down and the private sector is destroyed in this field.
This researcher added: After a period of time when this activity is implemented in the government agency, due to a change in management in the government agency, the policy of that organization will change and that product will no longer be produced, and after some time we will witness that the private sector will lose due to loss. The market no longer exists; The government sector is no longer in the arena due to the change of policies, and we are facing a market that is empty of quality content, and low-quality content is replacing high-quality products.
This producer pointed out: Our children’s activists’ request from government and quasi-government institutions is to enter the field of employment. Gary and facilitate the production and supply process for private and knowledge-based companies so that they succeed in the market and produce quality products under the supervision of the Children’s Education and Training Organization.