cultural and artisticHeritage and Tourism

Factors affecting the behavior of tourists and tourist models

The following factors drastically change the behavior of tourists:

Geographical factors: Some physical factors such as geographical and climatic conditions, amenities at the destination, advertising and marketing done by the tourism business change the decision of tourists.

social factors: Several social factors, such as a person’s social network, first provide information that can change a person’s decision to visit or not to visit a particular place.

Place of Origin: Depending on where the tourists belong, there can be a wide range of tourist behaviors. The people of North America like to follow their cultural framework. Japanese and Korean tourists like to visit places in groups.

tourism distination: The main factor is changing the behavior of tourists. If the destination has all the basic facilities such as electricity, water, clean environment, good access, amenities and has its own importance, it will attract tourists to a great extent.

Tourist training: The more educated a tourist is, the greater the scope of his choice, curiosity and knowledge of his places. This allows decisions to be made when choosing a destination.

Internal and external tourist behavior

External behaviors

They record a relatively lower level of pleasure by overcoming the stress of competition. They focus on the passage of time and tend to experience stress perception for their performance and may be anxious, which prevents them from enjoying and relaxing. In such behaviors, people eagerly await the repetition of experiences in a short period of time.

Internal Behaviors

They record a higher level of satisfaction and pleasure because they see activities as a means to enjoy themselves. Time passes faster for them. They look forward to the next similar experience in the medium to long term. The Plog categorizes tourists into the three categories described below.

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A tourist looking for new experiences and adventures in a wide range of activities. This person is extroverted and confident in his behavior. An allocentric person prefers to fly and discover new and unusual areas before others do. Allocentrics enjoy meeting people from foreign or different cultures. They prefer hotels and good food, but not necessarily modern or chain hotels. For a tour package, an allocentric would like to have basic principles such as transportation and hotels, but not commit to a structured itinerary. They prefer to have the freedom to explore an area and choose from a variety of activities and tourist attractions.

Psycho-centric (repeater)

A tourist who falls into this category is usually non-adventurous. They prefer to return to familiar travel destinations, where they can relax and know what kind of food and activities to expect. Such tourists prefer to go to their destination, stay in ordinary accommodations and eat in family restaurants.

Midcentric (combination)

This category covers a group of tourists who fluctuate between the above two types.

Henley model on vacation

The Henley Center, the British Counseling Center for Futurology, divides tourists into four stages:

Phase One – Bubble Travelers: They do not have much money and knowledge. They prefer packaged tours. They are eager to watch different cultures without being a part of it. They travel mostly out of curiosity.

Phase II – Ideal Experience Seekers: They are safe tourists with experience of foreign tours. They are flexible and comfortable. They prefer nets made for individuals.

Phase 3 – Seasonal travelers: These tourists are richer than those who seek the ideal experience. They have more confidence to experiment and experience different places and environments. They are more adventurous and prefer individual tours.

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Phase 4 – Complete Immersions: These tourists want to be completely immersed in the culture, heritage, culinary experience and foreign language. Their vacation is well planned but not well structured.

In the above phases, the tourist goes through different stages and therefore looks for different tourism options or destinations.


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