The mobile market is still falling; Selling less than 100 million units last month

According to the new report of the Counterpoint Institute, the sales of mobile phones in global markets last month were higher than the previous month 4 percent And compared to last year 10 percent decreased and reached less than 100 million devices in general. According to this report, many different factors have caused the fall of the mobile market, which include inflation, China’s decline in growth, and the war between Russia and Ukraine as the main reasons.
According to the latest report of Counterpoint Institute, the number of phones sold in May 2022 to 96 million devices decreased. Therefore, after the first and second quarter of 2020 (the peak of the Corona epidemic), the number of phones sold last month was less than 100 million units.
The impact of inflation, corona and war on the mobile market
Many reasons have caused the decline of the mobile market, including inflation, the decline in China’s economic growth, and the crisis in Ukraine. For example, inflation causes consumers to avoid unnecessary purchases such as mobile phones.
Tarun Pathak, director of research at Counterpoint, explains:
“Especially in the advanced countries of the world, new phones are bought as replacements for old models, which makes it an unnecessary purchase. “Pressures like inflation are causing pessimistic sentiment among consumers around the world, and people are putting off non-essential purchases, including mobile phones.”

Like many other sectors, the smartphone market has also been severely affected by the Chinese quarantine and the Ukraine crisis. China’s lockdown has hurt domestic demand and disrupted global supply chains. It is also stated in this report that the war between Russia and Ukraine has caused a decrease in demand in Eastern Europe.
Based on Macro index of counterpoint, the global mobile market will probably continue its very bad trend during the summer. It is expected that the market during The second half of the yeardue to the improvement of the situation in China and the balancing of supply and demand, it will return to its normal conditions.